Matthew Vollmar is a Senior Digital Analyst at Securian Financial, with previous roles as a Business Intelligence Analyst and Marketing Analyst at Thrivent, and a Marketing Analyst at Land O'Lakes, Inc. Responsibilities include developing strategic KPI frameworks, automating reporting from the Enterprise Data Lake, and conducting in-depth campaign analyses. Earlier experience as a Media and Analytics Tools Analyst at Merkle involved executing programmatic campaigns, optimizing media strategies, and managing client billing. Matthew Vollmar holds a Bachelor of Science in Kinesiology and Exercise Science from Concordia University-St. Paul.
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