Cameron Fairweather is the Owner and Director of Selvedge Consulting, a brand strategy and qualitative market research firm with a focus on healthcare and automotive industries, since January 2014. With over 20 years of experience in the automotive sector, Cameron leads this practice at Selvedge. Additionally, Cameron serves as Co-Founder and Creative Strategist at This Time Tomorrow since August 2018, and was the Managing Partner at GALKAL from October 2001 to May 2014, gaining extensive experience in various roles. Prior experience includes serving as an Account Director at Millward Brown from 1999 to 2001. Cameron holds a degree in Human Resource Management from the University of the West of England and multiple degrees in Psychology and Sociology from Swansea University.
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