Ji Hye Lee

Ji Hye Lee is an experienced destination marketer with a strong background in developing project plans tailored for free independent tourists visiting Seoul and Korea. Since October 2015, Ji Hye has been with the Seoul Tourism Organization, organizing business conferences and consulting with inbound travel agencies and local businesses to build strategic partnerships. Prior experience includes a research role at the Asia Pacific Women's Information Network Center of Sookmyung Women's University, where responsibilities involved coordinating international workshops and creating an e-Service Toolkit for women's ICT capacity building in ASEAN nations. Additionally, Ji Hye completed the International College Program at The Walt Disney Company, providing exceptional customer service at Disney's Contemporary Resort. Ji Hye holds a Master of Public Policy from Seoul National University and a Bachelor of Arts in Hospitality Management from Sookmyung Women's University, complemented by international studies in Politics and International Relations at the University of Nottingham.