Svetlana Sanakoeva

Product Marketing Manager at Severstal

Svetlana Sanakoeva is a skilled marketing professional with extensive experience in various roles across prominent companies. Currently serving as a Product Marketing Manager at Severstal since August 2018, Svetlana has conducted in-depth market research and developed comprehensive go-to-market strategies for international B2B markets. Previously, as an Event Marketing Manager, Svetlana successfully managed numerous trade shows and developed marketing materials. Prior experiences include working as a Marketing Manager at Avto-Centr Severnyi, where budget optimization resulted in a client increase, and as a Digital Marketing Manager at Re:spond, where Svetlana significantly reduced customer acquisition costs. Svetlana holds a Bachelor's degree in Economics and Management from Saint Petersburg State University of Finance and Economics and has also studied at Pierre Mendès-France University in France.

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