Alexandra Rico

Alexandra Rico is a professional with experience in digital marketing, project management, and communications. With a background in international business and various degrees in data analytics, digital marketing, and international trade, Alexandra has held roles such as Digital Marketing Manager at Shippeo, where Alexandra focused on lead generation strategies and nurturing campaigns. Prior to that, Alexandra worked at Institut Français de la Mode as a Chef de projet junior, Digital Communications Specialist, and Community Manager, handling projects such as CRM management and digital transformation. Additionally, Alexandra has experience in trade analysis at Integration Point, Inc. and procurement at Tyson de México.