Rawad Assaf

Rawad A. Assaf, PMP®, PMI-ACP®, currently serves as the Head of Product and Technology at SiiRA World, where responsibilities include leading product management and technology strategy while overseeing cross-functional collaboration for optimal product delivery. Previous roles include Senior Banking Consultant at NewTek Solutions for Riyad Bank, and project management positions at GroundTruth, Byblos Bank Group, and BLC Bank, where expertise in digital banking and product launches was developed. Rawad possesses a Master of Business Administration from Lebanese American University and is pursuing an online Graduate Professional Diploma in Artificial Intelligence & Data Science from the American University of Beirut. With a comprehensive background in technology and banking, Rawad has managed multiple successful product initiatives, demonstrating strong leadership in both engineering and business analysis.