Carissa McStay

Carissa McStay began their career in 2011 as a Digital Marketing Intern at The Search Agency. Carissa then moved up to Associate Creative Editor and Associate Manager Paid Search. In 2014, they joined Groove: Creative Marketing, Design & Development as a Paid Advertising Specialist. In 2015, they became a Senior Paid Media Manager at Silverback Strategies, eventually taking on the role of Team Lead and Director of Client Services.

Carissa McStay obtained their Bachelor of Business Administration from Loyola University Maryland in 2012, majoring in General Business. Prior to that, they attended Mount Olive High School from 2004 to 2008. Carissa also holds certifications in Google Analytics (obtained in January 2015), HubSpot (obtained in August 2014), and Google AdWords (obtained in September 2012).