Laura Zapata

Laura Zapata is an accomplished International Key Account Manager at Simex S.A.S since March 2024, with a strong background in marketing and operational management. Previously, Laura held key positions at Lara Accesorios as Operational Manager, where strategic budget planning and sales goal setting were essential, and at Leonisa as Brand Planner and International Marketing Coordinator, leading brand strategy implementation across multiple countries. Earlier career experiences include roles at Cdiscount and Grupo Bancolombia, focusing on process analysis and improvement, and Laura also completed professional practice at Renault. Laura Zapata holds a Diplomado en Gerencia de Marketing from Politécnico de Colombia and an MSc in International Marketing from Rennes School of Business, complemented by an Ingeniera Administradora degree from Escuela de Ingeniería de Antioquia and ongoing education at Universidad EAFIT.