Saleena Nival is an experienced marketing professional with a strong background in influencer marketing, content management, and digital marketing. Currently serving as a Marketing Coordinator at Simon & Schuster, Saleena manages over 300 influencer relationships and oversees paid campaigns, ensuring compliance with FTC guidelines. Key responsibilities include managing digital assets, executing email marketing campaigns, and planning sweepstakes to boost audience engagement. Previous roles include Project Manager at Rutgers Enactus and various marketing internships where Saleena developed social media strategies and content. With a Bachelor’s degree in Marketing from Rutgers Business School, Saleena demonstrates a commitment to optimizing marketing efforts and improving organizational branding.
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