Asher Primrose

Director, Human Resources at Simucase

Asher Primrose began their work experience as a Sr. HR Specialist at Symantec in 1996. From 1999 to 2000, they worked as an HR Manager at marchFIRST. In 2001, they joined Hitachi Consulting as a Sr. Manager, overseeing Performance Management Programs until 2013. In the same year, they became the Director of Human Resources at LaCalle Group, which includes Continued and Simucase. In this role, they were responsible for various HR functions and maintaining a positive company culture. Currently, Asher Primrose continues to work in this position.

Asher Primrose earned a Bachelor of Arts degree in Sociology from UCLA.

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