David Weissberg is the AVP, Research & Strategy - Growth Networks Group at Sinclair Broadcast Group. David has over 7 years of experience in the TV industry, and has been a key contributor to ION's growth. David has changed ION's scheduling strategy to stacking programs in marathon "binging" viewership. David has also helped strategically increase ION's distribution by over 4 million households in the last 2 years. David is the owner of ION's programming schedule, and has implemented, maintained, and analyzed an online research survey panel to assist with important company-wide decisions. David has also created ad-sales and marketing presentations for clients and press.
David Weissberg holds a Bachelor of Science in Business Administration and Management from the University at Albany, SUNY. David also has a degree in Business, Management, Marketing, and Related Support Services from the same school.
David Weissberg reports to Adam Ware, SVP, Growth Networks Group. They work with Derek Van Nostran - Senior Director of Marketing & Creative Services - Growth Networks Group, Ben Lister - Senior Director & Head of Programming, Growth Networks Group, and Claudia Estrada - Senior Director of Sales & Broadcast Operations, COMET, CHARGE! & TBD.
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