SG

Songen G.

Vice President, Website Product Lead at Singlife

Songen G. has a diverse work experience in various companies. They started at Great Eastern Life in 2008 as an Assistant Manager, where they revamped the corporate website and collaborated with partners to enhance engagement. From 2016 to 2019, they worked at SAFRA National Service Association as an Assistant Manager and later as a Manager of Digital Communications. In this role, they led digital media strategies, website revamp projects, and implemented marketing and communications campaigns. From 2019 to 2021, they joined AIA Singapore as a Manager of Digital Database Marketing, where they led the launch of the company's customer enewsletter and automated marketing campaigns. Currently, they are the Vice President and Website Product Lead at Singlife, responsible for improving visibility and driving improvement on web properties.

Songen G. obtained a Graduate Certificate in Communication Management from Singapore Management University in 2019. In 2007, they completed a BA (Hons) in Advertising Design from The Open University. Before that, they received a Diploma in Design and Visual Communications from Temasek Polytechnic from 1997 to 2000. In addition, Songen G. obtained a certification as a Scrum Product Owner from Scrum Alliance in 2021.

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