Iuri Rusak

Iuri Rusak is a seasoned digital media professional with extensive experience in paid social and programmatic media. Currently serving as Channel Lead for Digital Media at Optus since July 2024, Iuri previously held the role of Digital Media Specialist at Treasury Wine Estates, where leadership in paid social and programmatic initiatives was key. Prior experience includes several positions at Omnicom Media Group, including Senior Activation Manager, and roles at Resolution Digital, Future Publishing Australia, and renowned agencies such as Saatchi & Saatchi and WMcCann, where significant accounts, including Bradesco Bank and Unilever, were managed. Iuri holds a Master's Degree in Communication and Media Studies from USP - Universidade de São Paulo and a Bachelor's Degree from Universidade Tiradentes-Unit.