Lauren Butler

Lauren Butler is a skilled professional in public relations and influencer marketing, currently serving as Manager for Influencer & Advocacy at L'Oréal since December 2021, after previously working as Assistant Manager for Influencer & Public Relations at SkinCeuticals. Prior experience includes roles at BPCM as Associate Account Executive and Assistant Account Executive focusing on Maybelline New York, and as Account Coordinator at Wetherly Group managing clients such as Ippolita and Tacori. Earlier positions involved coordinating showrooms at Exposure and interning at Giannico, where marketing strategies for Milan Fashion Week were developed. Lauren also served as a Personal Assistant to the CEO and Creative Director at alice + olivia, contributing insights on digital trends and event management. Academic qualifications include a Bachelor's degree in Public Relations from Penn State University, complemented by a study abroad experience in 2018.