Matt Wiley

Matt Wiley is an experienced content marketing professional currently serving as the Senior Director of Content Marketing at SmartAsset since May 2018, where responsibilities include leading marketing initiatives, overseeing content strategy, and managing media buyers. Prior roles at SmartAsset include Director of Content Marketing and Senior Manager of Content Marketing, achieving notable metrics such as a 110% conversion rate uplift and 500% revenue growth. Prior to SmartAsset, Matt worked at The Penny Hoarder as Branded Content Editor, managing content creation and campaign strategies, and held editorial positions at 83 Degrees Media and New Tampa & Wesley Chapel Neighborhood News. Matt holds a Master's degree in Journalism & Media Studies and a Bachelor's degree in Magazine Journalism, both from the University of South Florida.