Louise MacFarlane

Louise Macfarlane is experienced in marketing and customer communications, with a background in various companies such as Smartgroup Corporation, HelloFresh, Blackhawk Network, and Optus. Louise has a Bachelor of Business degree in Marketing from the University of Technology Sydney. Louise has held roles such as Group Manager Customer Marketing, Head of Brand and Communications, and Director of Prepaid Mobile. Louise has also worked as a Casual Academic at UTS, tutoring undergraduate students in marketing subjects. Louise is skilled in developing product strategies, customer lifecycle management, and driving customer advocacy and engagement.