Julia Schroeer

Julia Schroeer has over 14 years of experience in business development, digital marketing, and sales. In 2021, they joined SmartGuide as the Head of Business Development - DACH, where they execute market entry strategies, builds networks with tourism and attraction stakeholders, and develops and sustains B2B partnerships. In 2020, they were Digital Marketing at La Manoushería. From 2015 to 2020, they were the Director of Sales/ General Manager at Vibe Music Group by iMedia FZ LLC. From 2011 to 2015, they were the Director of Business Development - MICE at Shangri-La Dubai. From 2007 to 2011, they were the Convention Sales Manager at Shangri-La Muscat, Oman, where they converted MICE leads from the DACH market, the UAE, and the Sultanate of Oman.

Julia Schroeer's education history includes a Bachelor of Business Administration (B.B.A.) from Hanzehogeschool Groningen / Hanze University of Applied Sciences Groningen in International Business and Management Studies, which they obtained between 2003 and 2007. In 2004 and 2005, they completed a semester abroad at the Universidad del Pais Vasco with a focus on International Marketing. Additionally, they have obtained several certifications, including Sales Strategies and Approaches in a New World of Selling from LinkedIn in July 2021, Affiliate Marketing Foundations from LinkedIn in May 2020, Google Analytics Essential Training from LinkedIn in April 2020, and The Fundamentals of Digital Marketing from Google in February 2020.