Tara Cassandra Perez

Tara Cassandra Perez is an experienced Salesforce Administrator and Media Production professional, currently working at Smart Meetings since October 2013, focusing on ad operations, data management, and client services. Since November 2016, Tara has also served as a Video Editor and Cinematographer at Night Shift, while actively engaging in freelance video production since 2004, handling diverse projects including event coverage, corporate marketing, and commercials. Previous roles include media coordination for Bay Area Fashion Week, production assistance at Ventana Productions, and various administrative positions, showcasing a strong foundation in both technical and creative aspects of media production. Tara holds a BA and BS in Commerce, Communication Arts, and Advertising Management from De La Salle University.