Katharina Petersen

Katharina Petersen currently serves as a Senior Online Marketing & Employer Branding Manager at smava, having held various roles within the company since February 2020, starting as a Junior Online Marketing & Employer Branding Manager. Prior experience includes positions at Universität Kassel, where Katharina worked as a Student Assistant in Social Media Marketing for the Career Service and as a Student Assistant in Project Management at the IT Servicezentrum. An internship at Thomas Cook focused on Project Management in CRM provided additional experience. Katharina Petersen's educational background includes pursuing a Master of Science in Business Studies with a focus on Dialogmarketing at the University of Kassel, and a Bachelor's degree in English and American Culture and Business Studies from the same institution, complemented by an exchange semester in Business Administration at Mälardalen University.