Dr. Robert Crim earned both his undergraduate degree and his dental degree from Marquette University in Milwaukee, Wisconsin. After college he moved to Florida and practiced dentistry in the Tampa/St. Petersburg area for over 30 years, including more than 10 years as a Smile Brands-affiliated dentist. Previously he owned two private dental practices in Florida. Prior to his appointment as Chief Dental Officer in May 2014, Dr. Crim practiced at several Bright Now!® Dental offices in the greater Tampa area and also was the Market Dental Director and Professional Corporation Owner for all Smile Brands affiliated dental groups in Florida.
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