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Samantha Balderas

Account Coordinator at Social Strategy 1

Samantha Balderas is currently an Account Coordinator at Social Strategy 1. Samantha previously worked as a Customer Communications Specialist at the Denton County Transportation Authority from July 2017 to June 2020. There, they managed the online customer feedback platform "GORequest" and communicated with passengers across multiple channels, including social media, email, phone, and GORequest. Samantha also monitored DCTA social media platforms via Sprout Social, monitored the quality and accuracy of rider alerts, and collaborated with bus operations admin to resolve passenger concerns and complaints. In addition, they created and managed "Transit 101" community events, wrote and managed the award-winning blog series "#AskDCTA" for DCTA's Hop on Board Blog, created animated videos for #AskDCTA and other programs, created weekly and monthly KPI reports, and managed and wrote SOPs. Prior to that, they worked as an Account Executive at Social Strategy1 from August 2016 to July 2017 and as a Digital Marketing Coordinator at MagicLamp Networks from June 2016 to August 2016. Samantha also has experience as a freelance photographer with their own business, Samantha Sanguino Photography. Finally, they worked as an Information Center Specialist at the University of North Texas Student Union from August 2014 to August 2016.

Samantha Balderas has a degree in digital retailing from the University of North Texas. Samantha also has certifications from Lynda.com in Google AdWords Essential Training and LinkedIn Advertising Fundamentals.

Samantha Balderas reports to Dennis Stoutenburgh, President & Co-Founder. They are on a team with Rachel Hargrove - Senior Account Executive, Eddie Brooks - CFO, and Siera Rejcek - Account Executive.

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