Dak Liyanearachchi

Dak Liyanearachchi serves as Senior Vice President of Data & Technology. In his role, he is helping enhance NRG’s customer strategy by bringing the organization’s digital transformation to scale.

Dak's teams are driving the expansion of the company’s technology, data, and analytics capabilities across the enterprise from its retail businesses to generation. This includes ensuring our operations run seamlessly with technology to innovation supporting NRG’s customer-centric strategy. Dak joined NRG from Hilton Worldwide, where he served as Chief Data & Analytics Officer. In his previous role, he drove further innovation at Hilton, building the organization’s Data & Analytics group, which expanded self-service reporting analytics capabilities across the enterprise. Further, he implemented data science and analytics-led initiatives focused on revenue management, marketing optimization, personalization, and forecasting. Prior to his time at Hilton, Dak was Chief Data & Analytics Officer at Catalina Marketing.

Dak holds a Bachelor of Science degree in Computing Information Systems from Birmingham City University in England.