Maggie Poulin de Courval is a marketing research project manager at SOM inc. since January 2020, bringing extensive experience in marketing research from previous roles at CEFRIO, Bell Média, and other organizations. With a Master’s degree in management science specializing in marketing research from HEC Montréal, Maggie has demonstrated expertise in identifying research needs, developing methodologies, managing multiple projects, and analyzing both primary and secondary data. Notable contributions include supporting sales teams with strategic insights at Bell Média, developing comprehensive reports at CEFRIO, and mentoring team members. Maggie’s educational background, which includes a Bachelor’s degree in Marketing and a degree in fashion merchandising, complements a strong analytical skill set honed over years in the industry.
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