Patricio Pie Martin is an accomplished executive with extensive experience in leadership and marketing within the assistance and insurance sectors. Currently serving as CEO at SOS Red de Asistencia since October 2020, Patricio previously held various senior roles at MAPFRE ASISTENCIA S.A. from August 1996 to October 2020, including Gerente General for UN Argentina - Ibero Asistencia S.A., Regional Marketing LATAM, and Gerente Comercial for UN Argentina - Ibero Asistencia S.A. Patricio holds a degree in Especialización en Gestión Directiva from Universidad de Alcalá, as well as a Master in Marketing y Administración Estratégica and a degree in Publicidad from Universidad de Ciencias Empresariales y Sociales.
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