Maristela Raucci

Maristela Raucci is a seasoned marketing professional with extensive experience in strategic planning and brand development across various industries. Currently serving as Marketing Manager at Stix since May 2020, Maristela previously held roles such as Planning Manager at AlmapBBDO, where responsibilities included integrated marketing campaigns for global brands like VISA and SC Johnson, and WMcCann, focusing on Bradesco bank and Seara. Earlier career stages included significant contributions as a Planning Manager at Young & Rubicam and as a Brand Strategy Consultant at Interbrand, where Maristela developed extensive digital and branding strategies for notable clients. Maristela holds a Postgraduate degree in Digital Communications from USP and Bachelor’s degrees in Law and Business Administration from Pontifícia Universidade Católica and FGV, respectively.