Katherine Ansara

Director of Strategic Partnerships at Specificity

Katherine Ansara has a diverse work experience spanning multiple industries. Katherine currently serves as the Director of Strategic Partnerships at Specificity, a role they have held since July 2023. Prior to this, from December 2018 to July 2023, Katherine worked as a Strategic Key Account Specialist at USA TODAY NETWORK | LOCALiQ. In this role, they focused on managing key accounts and developing strategic partnerships.

Before joining USA TODAY NETWORK | LOCALiQ, Katherine worked at tronc (formerly Tribune Publishing) as a National Account Executive from February 2016 to August 2018. Here, they developed and implemented cross-platform solutions for national brands and agencies, exceeding all sales goals. In their previous role as an Account Executive at CBS Radio from April 2014 to July 2015, they were responsible for prospecting and providing solution-based digital and radio campaigns for various accounts. Katherine conducted market research and presented solutions to meet clients' needs.

Prior to CBS Radio, Katherine worked as an Account Executive at Greater Media Detroit from September 2012 to April 2014. In this role, they created advertising strategies, provided close personal service to develop customer relationships, and increased market share. Katherine also worked as a Marketing Director at Party Armor from November 2011 to 2012, where they developed marketing materials and plans, and worked closely with the CEO on strategic marketing plans.

Earlier in their career, Katherine worked at Radio Results Network as a Digital Marketing Consultant from January 2009 to November 2011. In this role, they developed company-wide digital marketing strategies and consulted with other account executives and their clients. Prior to that, they served as a Marketing Consultant at Midwest Communications Radio from March 2006 to December 2008. Here, they played a key role in account management, increasing sales, and providing client service support.

Overall, Katherine Ansara has demonstrated a strong background in strategic partnerships, key account management, and digital marketing in various industries throughout their career.

Katherine Ansara completed their education from 2001 to 2006 at the University of Wisconsin-Stevens Point. During this time, they pursued a degree in Areas of Study, focusing on Communication and Media Studies/Public Relations.

Links