Daniela F. has extensive experience in commercial management and strategic planning, currently serving as Gerente Comercial Vivienda at Spectrum, where responsibilities include developing and coordinating sales strategies to enhance cash flow and market competitiveness. Daniela has held various managerial roles at Spectrum, including Gerente Abastecimiento Estratégico and Gerente Specialty Leasing, focusing on procurement and revenue generation. Previous experience includes Directora Comercial Consumo at PDC Latinoamerica and Jefe de Mercadeo at Alimentos Gourmet, S.A. Daniela holds an MBA from Universidad Francisco Marroquín and specialized training in supply chain management from INCAE Business School. Additionally, Daniela is a certified trainer through Dale Carnegie Training, enhancing training and development initiatives.
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