Crystal L. Hull

VP, Communications & Public Relations at SPIRITRUST LUTHERAN

Crystal is responsible for managing the vision and execution of the agency’s internal and external communications and public relations program, including corporate brand awareness and management; media relations, crisis and issues management; communications counseling; community relations; event planning; and social media. She also plays an integral role in overall agency marketing efforts. In addition, she provides leadership to the agency-wide communications-public relations-marketing advisory group; serves as the webmaster for five agency-related sites; is the managing editor of the corporate magazine and team member newsletter, and provides leadership to the communications team.