Mariana Alves

Mariana Alves is a seasoned digital specialist with extensive experience in strategic communication and digital marketing. Currently serving as a Digital Specialist at Sponsorb since December 2020, Mariana leads business performance initiatives for notable clients such as Gol, Smiles, and Grupo Dass, focusing on CRM strategies for customer engagement. Mariana previously held roles including Digital Communication Advisor at the Presidency of the Republic and Digital Planner Coordinator at Digital Group, where responsibilities included strategic planning and implementation of digital services for clients like Caixa and the Ministry of Health. Earlier positions at FSB Comunicações and Isobar involved social media strategy and project coordination for significant governmental and banking clients. Mariana holds an MBA in Marketing from FGV - Fundação Getulio Vargas and a degree in Social Communication - Advertising from FAAP - Fundação Armando Alvares Penteado.