Brent Lazo

Brent Lazo has a wealth of experience in the field of data analysis and business intelligence. Brent began their career with Sporting News, where they worked as a Member Services/Email Marketing associate before transitioning to the role of Web Analytics Manager. In 2008, they joined Scholastic as a Digital Web Analyst and later became a Senior Web Analyst, staying with the company until 2011. Brent then moved to Perform Media, where they held various positions including Senior Manager of Research & Analytics, Director of Analytics, and finally, VP of Insights & Audience Development. In 2018, Brent joined DAZN Group as a VP of Digital Analytics and later transitioned to the role of VP of Insights & Audience Development. Most recently, they have become the VP of Business Intelligence at The Sporting News. Overall, Brent has demonstrated their expertise in data analysis and audience development throughout their career.

Brent Lazo received a Bachelor of Arts degree in Psychology from Hofstra University, graduating in 2004.