Liza Hawkins is an experienced marketing professional currently serving as Manager of Performance Marketing at State Farm since May 2008, where responsibilities include leading the Content Marketing and Agent Sites team and optimizing statefarm.com content. Previous roles at State Farm include Technology Manager for Digital Content, Marketing Analyst, and Senior Agency Field Specialist, with a focus on digital content creation and marketing strategy. In addition, Liza has built a portfolio as a writer and creator for various food-related platforms, including (a)Musing Foodie and Houzz, alongside contributions to local publications and parenting websites. Liza holds a Bachelor of Arts in English from Salisbury University and completed the Leadership Frederick County program from 2010 to 2011.
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