Zoe Hertelendi

Zoe is an experienced, operational and entrepreneurial retail professional with a strong track record of country and area leadership in retail. She brings with her very strong international experience creating, developing and growing a tier one global retail fashion brand (Ted Baker). She held a number of senior positions at Ted Baker and established new store networks in Ireland, Northern Ireland, Germany, France and Singapore.

An entrepreneur with a passion for people and planet, Zoe believes in building organisations that can develop ideas, solutions and create actions for future success. Following these principles Zoe has previously founded her own businesses Platform 61 and Edamame, supporting businesses on their sustainability journeys, through sharing her experience, knowledge, skills and insight in that area.

As an firm believer in making positive change possible, she is an active member of business community, and she sits on the Board for Dublin Town, representing 2500 businesses and CSR & Sustainability Committee for Digital Business Ireland, not-for-profit representative body that counts over 8,000 businesses as part of its community spanning across a range of sectors.

Zoe has a deep desire to elicit sustainable change within business. It is her belief that people are at the heart of great business, and has an energy that leads with conviction, all key to the successful turnaround of Freedom.