Tyler Thoreson

Tyler Thoreson has extensive experience in various leadership roles in the marketing and editorial fields. Tyler is currently serving as the Vice President of Marketing at Stetson, starting in 2022. Prior to this, they worked at Todd Snyder as the Head of Brand Marketing from July 2020 to December 2021, where they led the development and execution of a launch campaign for a collaborative fashion collection.

From June 2014 to May 2020, Tyler held the position of VP / Editor-in-Chief at Ralph Lauren. During their tenure, they were responsible for transforming RalphLauren.com into a brand-led digital flagship platform, implementing a consumer-focused approach and cohesive storytelling across various digital channels and offline retail.

Before joining Ralph Lauren, Tyler worked at Gilt Groupe as the VP of Editorial, Creative, and Customer Experience for Men's and Home from June 2010 to June 2014. At Gilt Groupe, they led the creation of innovative editorial content, spearheaded a global brand voice overhaul, and played a key role in developing and launching global e-commerce campaigns.

Tyler also has experience as a self-employed Editorial & Content Strategy Consultant, where they served as a managing editor for The New York Observer and as an interim executive editor for iVillage at NBC Universal. Tyler has contributed to NYTimes.com as a contributor and worked as an Executive Editor at Men.Style.com, a pioneering men's fashion site under Conde Nast.

Earlier in their career, Tyler worked at AOL as a Programming Director for AOL Movies and as an Executive Editor for Moviefone.com, leading movie content and implementing expanded editorial strategies.

Their experience also includes roles at IMG, where they oversaw a special edition of The Daily (U.S. Open Edition), and Netscape, where they served as a Programming Manager for Entertainment, Games, and Local.

Overall, Tyler Thoreson has demonstrated expertise in marketing, brand development, content strategy, and editorial leadership throughout their professional journey.

Tyler Thoreson obtained a Bachelor of Arts (BA) degree with a focus on Political Science and Media from Duke University. No specific start or end year for their education at Duke University is provided.