Fammina R. is an experienced E-Commerce Sales Manager with a demonstrated history of leading online sales across various channels, including B2B, retail, and marketplaces, specifically for BMW Lifestyle licensed apparel and accessories at stichd since May 2019. Previous roles include strategic key account management at stichd, overseeing product launches for brands like Tommy Hilfiger and Levi’s, and merchandise planning for over 120 retail and e-commerce stores across Europe. Fammina R. held several key positions at PUMA Group, from Buyer for retail and e-commerce to Global Product Line Management, focusing on building profitable product ranges and managing seasonal collections. Additional experience includes retail sales at Drubba GmbH and consulting in sustainability at PwC. Fammina R. holds an MBA in International Business Consulting from Offenburg University, a bachelor's degree in Industrial and Product Design from Institut Teknologi Bandung, and has completed a summer program in Industrial Design at Korea Advanced Institute of Science and Technology.
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