Rory Smith

Rory Smith is a seasoned professional in strategy and innovation with extensive experience across various roles in leading agencies. Currently serving as a Strategy Partner at Stick + Twist since November 2022, Rory previously operated as a Freelance Strategy Consultant at RORY SMITH LTD from April 2020 to January 2023. Prior positions include Innovation Director at the Department of Change and Strategy Director at M&C Saatchi London, among others. Beginning a career in account management at BBDO Worldwide, Rory has accumulated significant expertise across multiple areas, complemented by a solid educational background, including a BA in Psychology and English from the University of Cape Town and a postgraduate diploma in Marketing and Advertising Management from Red & Yellow.