Elena F.

Performance Marketing Manager at Storebox

Elena F. has a diverse work experience spanning multiple industries and roles. Elena started their career at Devellar as a Guest Posting and Outreach Freelancer, where they conducted research, evaluated media platforms, and generated guest post ideas. Elena then interned at the Ministry of Finance of Ukraine, contributing to communications and PR tasks such as media monitoring and creating visuals. Elena also worked as an Intern at the Institute for Economic Research and Policy Consulting.

In 2018, Elena joined 180 Degrees Consulting Vienna as a Consultant, where they conducted marketing research and provided digital communication recommendations for various clients. At Bitpanda, as a Marketing Intern, they created marketing KPI dashboards, conducted market research, and assisted in affiliate marketing campaigns.

Elena's experience continued at the WU (Vienna University of Economics and Business) as a Research Assistant, where they supported marketing lab studies, assisted in research activities, and provided teaching assistance for a marketing research methods course.

At refurbed, Elena held multiple roles starting as a Performance Marketing Trainee, where they received training in various marketing channels and created reporting dashboards. Elena then became a Junior Performance Marketing Manager, responsible for executing and optimizing Google campaigns across multiple markets, analyzing data, and conducting A/B tests. Finally, they worked as a Performance Marketing Manager, training a marketing trainee and collaborating with the Analytics team on marketing attribution and incrementality topics.

Currently, Elena is employed at Storebox as a Performance Marketing Manager.

Elena F. obtained their Bachelor's degree in Marketing from the National University of Kyiv-Mohyla Academy, where they studied from 2014 to 2018. During their undergraduate studies, they also had the opportunity to study abroad at IAE Lille for a year, earning a Bachelor of Business Administration (BBA) in Business Administration from 2016 to 2017.

After completing their Bachelor's degree, Elena pursued further education and obtained a Master's degree in Science with a focus on Marketing from WU (Vienna University of Economics and Business) between 2018 and 2020. Additionally, in 2019, they attended Indiana University - Kelley School of Business for a brief period to pursue a Master of Business Administration (MBA).

Elena has also acquired several certifications to enhance their skills and knowledge. In December 2022, they obtained the Google Ads Search Certification. In January 2023, they achieved the Shopping Ads Certification, followed by the Google Ads Display Certification in February 2023. Elena recently completed the LinkedIn Marketing Solutions Fundamentals certification in March 2023.

Based on the provided information, Elena F. has a strong educational background, with a Bachelor's degree in Marketing, a Master's degree in Science (Marketing), and additional certifications in digital marketing.

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