Mary Beth McCabe

Mary Beth McCabe is a seasoned marketing professional with extensive experience in academia and the media industry. Currently serving as a Professor of Marketing at Point Loma Nazarene University since August 2021, Mary Beth teaches courses in Digital Content Marketing, Marketing Research and Analytics, Integrated Marketing and Sales Communication, and Principles of Marketing. As the owner of Sun Marketing since April 1993, Mary Beth has specialized in media and advertising planning, particularly in Hispanic Marketing. Previous roles include lead faculty at National University, adjunct professor at the University of San Diego, and instructor at UCSD-Extension, among others. Mary Beth's career in account management began at KUSI Television, where significant revenue was generated through new business development. Educational qualifications include a BA in Communications, Marketing, and Journalism from the University of Dayton, an MBA in Marketing from DePaul University, and ongoing doctoral studies in Marketing at Alliant International University.