Miguel Sancho Yuste

Miguel Sancho Yuste has a diverse work experience in the field of digital advertising and data management. Miguel currently serves as the Head of Processes & Data at SunMedia, where they have been working since April 2019. Prior to that, they worked as a Traffick&Data Manager at IPG Mediabrands from September 2015 to December 2019.

Before joining IPG Mediabrands, Miguel worked at Arena as a Traffic Manager from January 2010 to August 2015. In this role, they managed a team of two and handled all the campaigns for the agency. Miguel actively participated in developing comprehensive measurement solutions for clients, utilizing tag managers, DMP, and creating retargeting lists. Miguel also generated advanced reports and documented measurement processes for both internal and client use.

Before joining Arena, Miguel worked as a Trafficker at Havas Media from March 2009 to March 2010, where they implemented and monitored campaigns for advertisers. Miguel gained experience in email marketing, SEM, display, and RichMedia across various platforms.

Prior to Havas Media, Miguel worked as a Trafficker at Trafficking Solutions from February 2008 to February 2009. Miguel started their career as a Trafficker at Adlink in 2006, but the specific dates are not provided.

Overall, Miguel Sancho Yuste has a strong background in traffic management, data analysis, and campaign optimization, gained through their experience in leading advertising agencies and technology-focused companies.

Miguel Sancho Yuste attended Universidad de Alcalá from 1999 to 2005, where they studied Derecho (Law). No specific degree information is available.