Jasmina Zuko is an experienced CRM professional currently serving as a CRM Campaign Manager at Svenska Spel since February 2023. Previously, Jasmina held the position of Customer Relationship Management Manager at Folkspel i Sverige AB from November 2019 to February 2023 and served as CRM Manager at Miljonlotteriet between March 2016 and November 2019. Jasmina's expertise encompasses customer insights, relationship development, and data democratization, focusing on enhancing customer experiences through personalized communication and strategies that improve metrics like NPS and CLV. Earlier roles included a Marketing Analyst position at GIMO Global Interactive Marketing Online Ltd, where statistical and market analyses were conducted, and a Casino and Poker VIP Manager role at Media Corporation PLC that involved maintaining VIP customer relationships. Jasmina's educational background includes a Bachelor's degree in Business Administration from Linnaeus University and additional studies in tourism and event management.
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