Keith Mafi

Keith Mafi is an experienced professional with a diverse background in consumer experience, digital marketing, and sales. Currently serving as Senior Digital Portfolio Manager at Swedish Match since May 2011, Keith focuses on consumer insights and category intelligence. Previously, Keith held roles such as Senior IT Business Partner at Swedish Match, Global Solutions Expert at Sony Ericsson Mobile Communications, and Management Consultant at SBG. Earlier career experiences include positions as Global Marketing Manager and Strategy Consultant at Ericsson AB, and Account Manager at Work and Income New Zealand.