Rachel Hansen

Business Lead at SwitchUp.org

Rachel Hansen is a seasoned professional with extensive experience in product management and online content strategy, currently serving as a Senior Product Manager at Optimal since March 2010. In this role, Rachel has taken on increasing responsibilities, focusing on user engagement analysis and content strategy optimization for several high-traffic websites. Prior experience includes positions as a Product Manager, where Rachel refined content strategies and collaborated with developers, and as an Online Content Specialist, managing content across multiple sites. Rachel's foundational experience began as an Editorial Intern at Sasquatch Books and a Writing Teacher at C2 Education, where skills in editing, content management, and teaching were developed. Rachel holds a B.A. in English from Westmont College and a Certificate in Editing from the University of Washington.

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