Geneviève Couture

Directrice Principale at TACT

Geneviève Couture, M. Sc. has extensive experience in marketing communications, brand development, and public relations. Geneviève has worked in various roles at companies such as TACT, Biron Health Group, Énergir, and Mediative. Geneviève has a strong educational background with a Master's degree in Administration from HEC Montréal, DUT in Corporate Communication from Université Paris Cité, and a Bachelor's degree in Public Relations from Université Laval. Additionally, Geneviève has served as a Vice Chair on the Board of Directors for Évènements Prima Danse, a non-profit organization focused on offering dance workshops to youth.

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