Mareike Hoeft has a diverse work experience spanning multiple industries. Mareike started their career as a Team and PR Assistant Intern at Procedera Consult GmbH, where they gained experience in office administration, event organization, and client liaison. Following that, they interned as a Studio Assistant at Jaeger. Mareike then worked as a Marketing and PR Assistant Intern at Active Wear Ltd, where they assisted in setting up the company profile and strategic positioning.
Afterward, Mareike joined Zooppa as a European/German Community Manager, where they managed the global social network for creative talent and worked with leading brands on user-generated advertising campaigns. Mareike then moved on to Laika Network, where they served as a Community Manager, interacting with the community and managing content.
In 2018, Mareike joined Readly as a Connections Manager UK/IE, responsible for building connections and partnerships. Mareike later transitioned into the role of Growth Manager UK/IE, focusing on driving growth in the UK and Ireland market. Most recently, they worked at tails.com as a Senior Affiliate, Partnership, and Influencer Executive, responsible for managing affiliate programs, partnerships, and influencer relations.
Throughout their career, Mareike has demonstrated a strong background in marketing, PR, community management, and partnership development.
Mareike Hoeft attended the University of the Arts London from 2012 to 2015. During this time, they pursued a Ba (Hons.) degree in Fashion Design and Marketing. Mareike later furthered their education by completing a Diploma in Social Media and Online Reputation Management from Shaw Academy, with a focus on Digital Communication and Media/Multimedia.
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