Chin Ying S.

Chin Ying S. is an accomplished marketing and communications professional with extensive experience in the education and e-commerce sectors. Currently serving as the Growth, Marketing & Communications Team Lead at TAL Education Group since June 2020, Chin Ying S. has successfully established and expanded the Singapore Marketing Team, leveraging data-driven strategies to enhance user acquisition, retention, and sales conversions. Previous roles include Senior Marketing Manager at Scholastic, Regional Marketing Manager at Cambridge Assessment International Education, and Manager at the Ministry of Education, Singapore, each contributing to brand management, integrated marketing campaigns, and strategic partnerships. Chin Ying S. holds a Bachelor of Business Administration (Hons) in Marketing from the National University of Singapore and a Post-Graduate Specialist Diploma in Digital Marketing and Analytics from Singapore Polytechnic.