Elena Marie Domingo is a seasoned professional in UX research and qualitative market research, currently serving as a Senior UX Researcher at Tala since November 2021. Previously, Elena operated as a Freelance Qualitative Market Researcher from June 2017 to November 2021, providing insights for clients in the FMCG and Quick Service Restaurant sectors. Past roles include Project Manager and Qual Lead at Insightspedia, and Creative Head for the City Government of Makati, where responsibilities included managing communication materials and campaigns. Elena began a career at Insights & Ideas Research Consultancy, advancing from Research Associate to Senior Research Executive, focusing on qualitative research project management. Educational qualifications include a Bachelor's Degree in Advertising and Public Relations from the Polytechnic University of the Philippines.
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