Sofia Lufinha is a Chief Customer Officer at TAP Air Portugal with experience as a Chief Strategy Officer at the same company. Sofia also held positions such as Agri-Business Project Director at Jerónimo Martins Agro-Alimentar, COO at PINGO DOCE, and Marketing and Business Development Director at Jerónimo Martins (Pingo Doce). Prior to this, Sofia was an Associate Principal at McKinsey&Company. Lufinha holds an MBA from INSEAD and studied at Instituto Superior Técnico.
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