Raquel Cordon has a diverse work experience in marketing and business development. Raquel currently holds the position of Director of Marketing Operations & Business Development at TBM Consulting Group, where they focus on increasing lead flow through various digital marketing channels and optimizing the conversion process. Prior to this role, they worked as an Independent Contractor and Vital Opps Consultant, specializing in digital marketing and Salesforce/Pardot implementation. Raquel also served as the Onboarding Director & Demand Gen Strategist at Sales Engine Media, and as a Marketing Consultant at an independent contractor position. In earlier roles, Raquel was the Marketing Director at Calmetto Management Group, Inc., and held the position of Marketing & Home Show Director at the Home Builders Association of Greenville. Raquel began their career as the Director of Advertising & Public Relations at the Greenville Convention Center. Raquel has a strong background in event production, advertising, public relations, and marketing strategy.
Raquel Cordon holds a Bachelor of Science degree in Business Administration with a focus on Marketing from Winthrop University. Raquel has also obtained certifications from Trailhead by Salesforce, including Certified Salesforce Administrator, Certified Pardot Consultant, and Certified Pardot Email Specialist. In addition, they have several certifications from institutions such as HubSpot Academy and Google, specializing in areas such as Inbound marketing, Google AdWords Search Advertising, Sales Enablement, Content Marketing, and more. Raquel also holds the Salesforce Certified Pardot Specialist and Salesforce Certified Pardot Consultant certifications. Raquel has achieved the Salesforce Trailhead Mountaineer status with over 50 badges.
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