María Díaz Hernández

Marketing And Communications Director at Telefónica Tech

María Díaz Hernández has a diverse work experience spanning multiple companies.

María is currently working at Telefónica Tech as the Head of Marketing & Communications since April 2021. Prior to this, they held various roles at Telefónica including Head of Marketing, Communications & Brand for ElevenPaths from January 2020 to April 2021, Head of Brand Awareness ElevenPaths (CDO) from May 2018 to January 2020, and Brand Awareness ElevenPaths (CDO) from October 2017 to April 2018.

Before joining Telefónica, María worked at SENER as the Responsable de Medios de Comunicación from August 2016 to October 2017.

María'searlier work experience includes being the Jefa de Prensa y Comunicación de la Asociación Víctimas del Terrorismo at Asociación Víctimas del Terrorismo (AVT) from February 2013 to November 2015. María was responsible for press office, public relations, institutional relations, social media strategy, event organization, and protocol.

María also worked as an Ejecutiva de Comunicación at Fedit, Technology Centers of Spain from June 2007 to January 2013. María'sresponsibilities included designing and executing communication plans, media relations, and coordinating the corporate identity of 67 Technology Centers in sectors such as aerospace, automotive, biomechanics, and materials.

María Díaz Hernández obtained their Bachelor's degree in Communication Sciences with a focus in Advertising and Public Relations from Universidad Pontificia de Salamanca (UPSA) between 2002-2007. María later pursued a Master's degree in Communications, Public Relations, and Protocol Management at ESERP Business School from 2007-2008. In 2013, they obtained a certification in Adobe Photoshop from DHR Global. María also completed courses in Corporate Social Responsibility (RSC y RRHH) at CEIM in 2011 and Project Management with Project Manager certification at CEIM in the same year. Additionally, they participated in the Leadership and Skills Development Program (Programa LiderA de Habilidades Directivas) at Red LiderA de Habilidades y Liderazgo in 2011. In 2010, they attended a Marketing 2.0 course at IIR España. María also completed an online communication program at Best Business Service in 2008 and a course on Ceremonial, Protocol, and Event Organization at IFE Cámara de Comercio de Madrid in the same year.

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