Erick Juárez

Erick Juárez has a diverse work experience in digital media and marketing. Erick is currently working as a Performance Marketing Manager at Tequila Casa Dragones since October 2021. Prior to that, they were the Director of Digital Media at Increnta from May 2020 to October 2021.

Before joining Increnta, Erick worked as a Digital Media Manager at Grupo Lala from December 2018 to April 2020. Erick'sresponsibilities included managing digital media campaigns and implementing digital transformation strategies.

From October 2015 to December 2018, Erick worked at GroupM as a Digital Marketing Manager. In this role, they were responsible for luxury accounts such as Chanel and Tiffany, aligning global digital strategies with local strategies, and accelerating digital transformation.

Earlier in their career, Erick worked as a Coordinador de Medios at Ingenia Agency from June 2010 to October 2015. Erick'sresponsibilities included managing various digital advertising platforms such as Facebook Ads, Twitter Ads, and Google AdWords, as well as conducting A/B testing and generating reports.

Erick's work experience demonstrates their expertise in digital media, performance marketing, and strategy implementation across various industries and companies.

Erick Juárez's education history is as follows:

From 2007 to 2011, Erick attended Universidad Simón Bolívar Oficial, where they obtained a Bachelor's degree in Communication and Multimedia.

In 2012 and 2013, they pursued a Diploma in Advertising, Creative Strategy, and Quality at Universidad Iberoamericana, Ciudad de México.

In 2014 to 2016, Erick attended Universidad Anáhuac Mexico Norte, where they completed a Master's degree in Applied Communication and Media Planning.

In 2017, they furthered their education with a Diploma in Strategic Marketing & Communication for Sports Brands at Universidad Anáhuac Mexico Norte.

From 2020 to 2021, Erick pursued a Diploma in Innovation Marketing focused on the lifestyle of the new consumer at Universidad Anáhuac Mexico Norte.

In 2023, Erick is currently enrolled in the Master's program in Data Science at Nuclio Digital School.

In terms of additional certifications, Erick obtained various certificates related to advertising and marketing. In 2018, they earned certifications in Google Ads, including Advertising on Google Ads, Mobile Advertising on Google Ads, Shopping Ads, Fundamentals of Google Ads, Display Ads, and Video Advertising on Google Ads. Erick also obtained an Inbound certificate from HubSpot Academy in 2021. There is no information provided about the month or year in which Erick obtained the Google AdWords certification from Google, Social Marketing Tools.