Patricia Quiroga is an accomplished executive with extensive experience in marketing and business development. Currently serving as VP of Marketing & Business Development at Texcan since September 2018, Patricia has previously held the position of Vice President of Distribution Sales at Southwire Canada from January 2008 to September 2018, where responsibilities included leading a national direct sales team and managing the largest Canadian P&L, alongside driving sales through strategic client rebate programs. Prior experience at TE Connectivity from April 1991 to March 2007 as a Distribution Specialist involved driving regional sales growth through a global distributor network and mentoring inside sales representatives. Patricia holds a degree in Marketing and Sales Management from The University of British Columbia and has foundational education from the British Columbia Institute of Technology.
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